SFO x SF TRAVEL HONG KONG AWARENESS header img

SFO x SF TRAVEL HONG KONG AWARENESS

Client

SFO -  SAN FRANCISCO
Digital Media
Creative

Challenge

San Francisco, and its world class airport have been welcoming travelers to America for generations. In an effort to re-ignite tourism post-pandemic, and generate bookings from high net-worth travelers in Hong Kong, Hylink executed a focused media campaign across multiple channels and platforms.

Approach

We leveraged Facebook, Instagram, CTV, and DOOH ad placements to pinpoint the most effective platform for reaching our target audience. Our primary ad placements within social media were in-feed and stories across both platforms. CTV channels featured varying content lengths while maintaining consistent messaging. We also placed DOOH ads on selected screens during specific times of the day.

Results

0M+

FB & IG impressions

0M+

CTV impressions

0M+

DOOH impressions

Case studies

NYC&CO
its-time-for-nyc-img

Digital Media - Creative - Social Media - KOL

IT’S TIME FOR NYC

SFO - SAN FRANCISCO
sfo-x-sf-travel-hong-kong-awareness-img

Digital Media - Creative

SFO x SF TRAVEL HONG KONG AWARENESS

NYC&CO
its-time-for-nyc-img

Digital Media - Creative - Social Media - KOL

IT’S TIME FOR NYC

SFO - SAN FRANCISCO
sfo-x-sf-travel-hong-kong-awareness-img

Digital Media - Creative

SFO x SF TRAVEL HONG KONG AWARENESS

NYC&CO
the-year-of-the-ox-img

Social Media - Creative

The Year of the Ox